World map composed of small hexagonal dots on a dark blue gradient background.

Terms & Conditions

Last updated: 21 May 2026

1. Introduction

These Terms & Conditions ("Terms") govern your use of avidbrio.com (the "Site") and any services provided by Avid Brio LLP("Avid Brio", "we", "our", "us"). By accessing the Site or engaging us for services, you agree to these Terms. If you do not agree, please stop using the Site.

2. Eligibility and acceptance

You confirm that you are at least 18 years old and have the authority to accept these Terms on behalf of yourself or the organisation you represent. Where you engage us on behalf of an organisation, you confirm that you are authorised to bind that organisation to these Terms and to any related statement of work.

3. Use of the Site

You may use the Site to learn about our services, read our published content and make contact with us. You agree not to:

  • Use the Site in a way that violates any applicable law or regulation.
  • Attempt to access, scrape or copy non-public areas of the Site or its underlying systems.
  • Interfere with the operation of the Site, its security features or other users' experience.
  • Misrepresent your identity, your affiliation or your authority to act for any organisation.
  • Use the Site to transmit malware, conduct phishing or carry out other harmful activity.

4. Engagement model

If you choose to engage Avid Brio, the specific scope, deliverables, timelines, fees and acceptance criteria for the work will be set out in a written proposal and/or statement of work ("SOW") signed by both parties. The Terms apply to that engagement in addition to the SOW. Where the Terms and the SOW conflict, the SOW will govern.

5. Fees and payment

Unless explicitly stated otherwise in an SOW:

  • Fees are quoted in the currency stated in the SOW and are exclusive of applicable taxes.
  • Invoices are due within 14 days of issue. 
  • Phased engagements are typically invoiced at the start of each phase or upon defined milestones.
  • Late payments may incur reasonable interest as permitted by applicable law.
  • Out-of-scope work is estimated and approved in writing before it begins. 

6. Intellectual property

All content on avidbrio.com — including text, layout, graphics, code samples, case studies and the Avid Brio brand assets— is owned by or licensed to Avid Brio and is protected by applicable intellectual property laws. You may not copy, distribute, modify or use Site content for commercial purposes without prior written consent.

For client engagements, ownership of bespoke deliverables transfers to the client upon full payment of the relevant invoice, except for: (a) our pre-existing tools, frameworks and methodologies; (b) third-party software, plug-ins, themes and platforms that are licensed independently; and (c) anonymised learnings and case-study rights that we may use for marketing purposes (unless explicitly restricted in the SOW).

7. Third-party tools and platforms

Avid Brio engagements often involve third-party platforms (for example, Shopify, Shopify Plus, Adobe Commerce, BigCommerce, WooCommerce, Webflow, Volusion, Klaviyo, hosting providers, analytics tools and payment processors). Your use of these platforms is governed by their own terms and policies. We are not responsible for changes, downtime, deprecations or commercial decisions made by these third parties.

8. Confidentiality

Each party may receive non-public information from the other during a discovery session or active engagement ("Confidential Information"). Each party agrees to (i) use Confidential Information only for the purpose of the engagement; (ii) protect it with the same level of care as it protects its own confidential information, and no less than a reasonable standard; and (iii) not disclose it to third parties except to staff and contractors who are bound by equivalent obligations. Confidentiality obligations survive the end of the engagement.

9. Warranties and disclaimers

Avid Brio warrants that we will perform our services with the care and skill reasonably expected of a professional commerce engineering team. Beyond that warranty:

  • The Site is provided "as is" and "as available", without further warranties of any kind.
  • We do not guarantee specific revenue, ranking, traffic or conversion outcomes, which depend on factors outside our control.
  • To the maximum extent permitted by applicable law, all implied warranties are disclaimed. 

10. Limitation of liability

To the maximum extent permitted by law, neither party will be liable to the other for indirect, incidental, consequential, special or punitive damages, including loss of revenue, profits, data or business opportunity. Subject to applicable law, each party's total aggregate liability arising out of or related to an engagement will not exceed the total fees paid by the client to Avid Brio under the relevant SOW in the twelve months preceding the event giving rise to the claim.

11. Indemnification

Each party will defend, indemnify and hold the other harmless from third-party claims arising from its own breach of these Terms, its own gross negligence or its own wilful misconduct. Each party will promptly notify the other of any claim that may give rise to indemnification.

12. Termination

Either party may terminate an active engagement on written notice as set out in the relevant SOW. In addition:

  • Either party may terminate immediately if the other materially breaches these Terms or the SOW and fails to cure within15 days of written notice.
  • On termination, the client will pay for all work performed and expenses properly incurred up to the effective date of termination.
  • Provisions which by their nature are intended to survive termination — including confidentiality, intellectual property,limitations of liability and governing law — will continue in force.

13. Force majeure

Neither party is liable for delays or failures to perform caused by events beyond reasonable control, including natural disasters, regional outages, industrial action, pandemics, war or significant changes by third-party platforms. The affected party will notify the other promptly and use reasonable efforts to mitigate the impact.

14. Governing law and jurisdiction

These Terms are governed by the laws of India. The parties submit to the exclusive jurisdiction of the courts at Ahmedabad, Gujarat, India, in respect of any dispute arising under or in connection with these Terms — subject to the parties' right to seek injunctive relief in any competent jurisdiction. Where a client engagement specifies an alternative governing law in an SOW, the SOW will govern that engagement.

15. Changes to these Terms

We may update these Terms from time to time. When we do, we will update the "Last updated" date at the top of the page. Continued use of the Site after a change constitutes acceptance of the updated Terms.

16. Contact

For any question about these Terms, please contact us:

Contact
‍Avid Brio LLP
Email: hello@avidbrio.com
Address: 709 & 609, Scarlet Gateway, Corporate Road, opp. Riviera Antilia, Satellite, Ahmedabad, Gujarat 380015, India
Phone: +91 7600014104